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Publicity for Hospitality

Saturday, April 7, 2012 from 9:00 AM to 5:00 PM (GMT+1000)

Brisbane, Queensland

Publicity for Hospitality

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Event Details

Workshop for Promoters seeking to build their unique Bar Brands while capitalising on all the opportunities associated with a Live Music culture at your venue.

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Brand Definition • Rebranding – let’s see how your current identity can be broadened to meet your new market • Preparation of a Detailed Campaign Plan (Print, Radio, TV, and On Line) • Creative Solutions – Campaign Design • New EPK • New Media Kit
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Making It Public! • Promotional Partnerships – Media, Sponsors, Business and Social Networks • Media Service – Interviews, Editorials, Target Market Engagement
Photobucket Using what You Have To Build What You Want: • On Line, Technology, Business Protocol review – linking to build your customer base • Post Campaign Metrics – so you can plan your subsequent campaign and get more bang for your buck!